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书名:铁线虫|作者:笑无语|本书类别:古言|更新时间:07:38:45|字数:3896字
A | A post on X describing the wrapper of a Chinese milk candy as a “masterstroke of graphic design” has gone viral, garnering about 6 million views and 260,000 likes. White Rabbit, a household name in China since its launch in 1959, emerged during an era of material scarcity, when sweets were considered a rare luxury. Although times have changed, its iconic packaging has remained virtually unchanged. The wrapper features a seated white rabbit against a red background, framed by blue-and-white rabbit motifs. The design won a national packaging award in 1983. The comments section has been flooded with user creations featuring the iconic White Rabbit design. The trend has also spread to platforms such as TikTok and Instagram, sparking renewed interest in other vintage Chinese packaging designs. The phenomenon reflects a growing global interest in Chinese aesthetics. Chinese aesthetics are entering the global public eye in fresh, everyday and contemporary forms, adding a more distinctive Chinese dimension to the global cultural landscape.
。 (ECNS) -- The 4th Shaanxi Provincial Martial Arts Kung Fu Conference opened on Monday evening at the Huayin Sports Center Gymnasium in Huayin City, northwest China's Shaanxi Province. The five-day event has attracted over 1,800 participants from 135 teams and individual entries, including competitors from countries such as Russia, Malaysia, Kyrgyzstan and Kazakhstan. Competitors will take part in individual and team events featuring traditional boxing and traditional weapons. Chinese wushu master Zhao Changjun said the event's growing popularity, with over 1,800 participants, reflects its expanding influence among martial arts enthusiasts both at home and abroad. The event adopts an "one event, two venues, multiple presentations" format. In addition to the main venue at the gymnasium, outdoor venues have been set up at the "One River, Two Banks" park and the Huashan Gubaixing Xianxia Town in Huayin City. Through activities including a wushu carnival and cultural and creative product exhibitions, participants and visitors can experience the traditional culture and local folk customs of the Weinan region. (By Tang Yuxian)
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